Merriam-Webster Collegiate Dictionary - watchword
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Watchword
watchword
noun Date: 15th century 1. a word or phrase used as a sign of recognition among members of the same society, class, or group 2. a. a word or motto that embodies a principle or guide to action of an individual or group ; slogan “safety” is our ~ b. a guiding principle change is the ~ for both parties
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1.
n. 1 a phrase summarizing a guiding principle; a slogan. 2 hist. a military password. ...Толковый словарь английского языка Oxford English Reference
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4.
(watchwords) Someone’s watchword is a word or phrase that sums up their attitude or approach to a particular subject or to things in general. Caution has been one of Mr Allan’s watchwords... N-COUNT: oft with poss ...Collins COBUILD Advanced Learner's English Dictionary
5.
~ n a word or phrase that explains what people should do in a particular situation (The watchword is caution.) ...Longman Dictionary of Contemporary English
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